NBB Calls on Members to Speak Up for RFS

first_imgIn a letter to members this week, National Biodiesel Board CEO Joe Jobe called on NBB members to stand up in defense of the Renewable Fuels Standard in response to calls by petroleum groups for its repeal.“The oil industry is pulling out all the stops to get the RFS repealed. While we do not expect a repeal vote in the near term, efforts to undermine or severely weaken the program could gain momentum at any moment, and we don’t know where that could lead given the unpredictable nature of Congress,” Jobe wrote.Jobe also called on NBB members to visit the group’s Fueling Action advocacy site, from which visitors can send a letter to the Obama Administration calling for a 2014 volume increase.“This is not a drill,” Jobe added. “The RFS is under attack, and we have to raise the volume of our advocacy to defend it.”last_img read more

Join the Discussion About the Future of Trade and Biotechnology

first_imgInternational exports are critical to farmers’ profitability, but regulatory roadblocks to biotechnology approvals are causing trade delays, loss of access to new and scientifically proven safe technology and decreased global food security. The Illinois Soybean Association (ISA) along with industry partners will once again host the International Biotechnology Symposium to continue to build awareness around the need for a global, synchronous, science-based approval process.Stakeholders from across the agriculture industry will come together for this half-day event on Aug. 31, the day before the Farm Progress Show. The discussions will focus on new biotechnology trait approvals and trade with China and Europe. The program will consist of keynote speakers and four panels that will cover the following topics:Constraints to biotechnology trait approvals in China and Europe;Economic costs of delayed regulatory trait approvals;Importance of biotechnology for end users in the value chain; andThe role of biotechnology in improving global food security.Speakers at this year’s event include Floyd Gaibler, director of trade policy and biotechnology at the U.S. Grains Council; Jeff Nawn, senior manager of biotech affairs and regulatory at DuPont Pioneer; Stephanie Murphy, director of international government affairs and trade at Monsanto; and keynote speaker Nicholas Kalaitzandonakes, a University of Missouri economist.More than 200 biotech regulators, government officials, company and organization representatives, international trade experts and farmers from 12 countries on five continents participated in the first International Biotechnology Symposium.Along with ISA, sponsors of the symposium include Penton/Farm Progress, DuPont Pioneer, the U.S. Soybean Export Council, Dow AgroSciences, Monsanto, Michigan Soybean Promotion Committee, Syngenta, National Corn Growers Association, National Soybean Research Laboratory, Indiana Soybean Alliance, Bayer CropScience, Illinois Corn, Illinois Pork Producers Association and the National Association of Wheat Growers.To view the agenda, register and participate in the discussion on biotech approval, visit biotechnologysymposium.com.last_img read more

Classic General Sessions Keynote Speaker to Offer Powerful Message on Overcoming Adversity

first_imgJohn O’Leary has lived through worse than most can imagine. At age nine, a fire exploded and burned 100 percent of his body. Given a one-percent chance to live, he fought extraordinary odds.O’Leary spent five months in the hospital, underwent dozens of surgeries, lost all of his fingers to amputation and had to relearn to walk, write and feed himself. He endured, persevered and survived – largely because others emerged, served and inspired. O’Leary now lives to share the life-giving lessons from his story in hope that he can spark the extraordinary possibility of your story.O’Leary will share his story and his inspirational message:  You can’t always choose the path you walk in life, but you can always choose the manner in which you walk.Friday’s General Session on Friday, March 3 from 9- 11 a.m. is a combination of inspiration, information and insight. Comedian Mark Mayfield returns to the stage, along with the commodity organization leaders for a discussion of the hottest issues facing the nation’s soybean, corn, wheat and sorghum farmers.last_img read more

State panel to hear challenge to countys stormwater plan

first_imgClark County’s controversial plan for managing stormwater runoff will be argued before the state Pollution Control Hearings Board. A four-day hearing is scheduled to start Sept. 28 in Lacey.The board hears appeals from the Department of Ecology, and after the state approved the county’s stormwater plan last year a challenge was filed by Earthjustice. The Seattle law firm represents three environmental groups: the Rosemere Neighborhood Association, Columbia Riverkeeper of Hood River, Ore., and Northwest Environmental Defense Center, based at Lewis & Clark College in Portland. While the specifics of the county’s stormwater plan will be argued, the outcome could have wider implications. The board indicated in an Aug. 27 ruling that it wants to hear arguments on state vesting laws and how lenient all counties should be able to be with developers. Currently, an applicant can build under the rules in place at the time the application was filed. This lets builders avoid any new rules that may be adopted later, even if the rules are adopted before anything is actually built. “This is a major change for the state as a whole, although how exactly it plays out remains to be seen,” said Earthjustice attorney Jan Hasselman.As for the county’s contested plan, it was developed in a compromise with the Department of Ecology, which oversees the federal Clean Water Act.last_img read more

Fire destroys mans beloved kit car

first_imgIt was a 1964 Volkswagen that looked British because of its MG kit.When it caught fire about 11:30 a.m. Monday at Hazel Dell Avenue and 99th Street, owner Robert Howell knew the end was near.“I’ve had that car since 1978 and I’ve got a lot of good out of it,” said Howell, 78, of Hazel Dell. Howell, who was driving the car, said the MG had sentimental value.“I had an MG TD in the Navy,” said the retired personnel manager for Boeing in Portland.He said he bought a kit and converted the Volkswagen himself.What caused the fire?Howell said he had just put on a electric fuel pump and, “I must not have gotten one of the hose connections tight.”He said he thinks the car might have been worth $18,000.“I will salvage a lot of parts,” he said. “That car will never be on the road again as a car.”A couple of men helped Howell push the car into a parking lot and Fire District 6 firefighters arrived soon afterwards. No one was hurt.Howell said from now on he’ll have to get his main pleasure from his 1941 Lincoln Continental. “It’s a museum piece,” he said.last_img read more

New charges possible in alleged abuse of twins

first_imgA complicated case involving twins who were reportedly imprisoned, starved and beaten continued to unfold Monday with new revelations in court.Family law attorneys hinted of the possibility of additional charges against the twins’ adoptive parents, Jeffrey and Sandra Weller. Assistant Attorney General Cindy Gideon said in court that there was evidence the Wellers exhibited manipulation and control over the four children — all boys ranging in age from 4 to 14 — not currently named as victims by prosecutors. Those children are now in foster care or placed with a family member.However, an attorney for Sandra Weller said she has not heard anything about additional charges.The Wellers are currently charged with second-degree assault and unlawful imprisonment of their 16-year-old twins for allegedly keeping them in a locked room for several years and only feeding them once a day. The twins would reportedly be beaten with a wooden board if they snuck food, prosecutors allege.Clark County Superior Court Judge Scott Collier denied the Wellers visitation of their four other children (there’s already a no-contact order in place relating to the twins), and set a review hearing for Nov. 22. At that time, he expects to hear from the Children’s Justice Center on whether more charges are possible.After the hearing, Senior Deputy Prosecutor Dustin Richardson said he could not yet say whether more charges would be filed, but confirmed there’s an active investigation against the Wellers relating to the other children. Also in court, attorneys raised concerns about one of the twins’ stability. Attorneys and social workers said the twin, a 16-year-old boy, who is in a foster home in Woodland, may be involved in gang activity. They said he was just suspended from high school for tagging on school grounds and marking himself with gang signs.last_img read more

Fighter jets scramble after Delta pilot locks himself in lavatory

first_imgNEW YORK (AP) — A pilot accidentally locked himself in the bathroom aboard a flight to New York City and touched off a brief hijacking terror scare that underscored the fears about air travel that still linger more than a decade after 9/11.The captain of Delta Flight 6132 got stuck in the lavatory Wednesday during the flight from Asheville, N.C., to La Guardia Airport.When a passenger with an accent tried to alert the co-pilot in the cockpit, the co-pilot became alarmed and notified air traffic controllers, according to a recording of the radio exchange from the website LiveATC.net.“The captain has disappeared in the back, and I have someone with a thick foreign accent trying to access the cockpit right now, and I’ve got to deal with this situation,” the co-pilot said.Indianapolis-based Chautauqua Airlines, which operates the flight for Delta, said the pilot had decided to take a bathroom break about 30 minutes from LaGuardia after controllers told the crew to expect to be in a holding pattern.The sole flight attendant on board had entered the cockpit when the captain left because security rules require two crew members in the cockpit at all times. The Embraer 145 commuter jet was carrying 14 passengers.last_img read more

Legacy launches clinic for child abuse victims

first_imgWhen people learn about the type of work Dr. Kim Copeland does, they always have the same question: How do you do it?They ask because Copeland’s job requires her to examine children who have been the victims of unimaginable acts of sexual and physical abuse.They ask because the job also requires her to talk to children about arguably the most horrific experiences of their lives and delve into the details of the abuse.Copeland leads Legacy Salmon Creek Medical Center’s new Child Abuse Assessment Team.“I don’t have the hard part, the kids do,” she said.Copeland didn’t set out to be in her line of work, but after 18 months of training in child abuse treatment, she realized she was exactly where she was supposed to be.“It really spoke to me. It was something I wanted to do,” she said. “I still ask myself, ‘Why am I doing this?’ Every single day I do it, I can’t get over how it was just the right thing to do.”Legacy first started doing sexual assault exams of young victims in 2008 when a local physician who had performed most of those exams moved out of the state.last_img read more

Mother girlfriend of alleged driver in hitandrun post bail

first_imgThe girlfriend of the alleged driver in a fatal Jan. 19 hit-and-run crash in Vancouver is scheduled to appear in court Wednesday morning to again ask for her release from jail.Kalista J. Andino, 21, posted $30,000 bail Tuesday in her witness-tampering case but was not released from jail because the judge had concerns about her living situation.Clark County Superior Court Judge David Gregerson said Andino may not have contact with her live-in boyfriend, Brandon Smith, whom prosecutors have named as the alleged driver in the fatal crash but have not arrested. Vancouver women Raisa Mosh, 45, and Irina Gardinant, 28, died of injuries suffered when a white pickup truck struck them about 8 p.m. Jan. 19 as they crossed Vancouver Mall Drive on a crosswalk at 72nd Avenue. Mosh’s 12-year-old son was injured in the crash.Brandon Smith’s mother, Linda Smith, 63, was released just before 3 p.m. Tuesday from Clark County Jail after posting $50,000 bail.Both women face charges of witness-tampering. Andino faces one count; Linda Smith, two. Their arraignment hearing is Feb. 7.Andino proposed staying with Brandon Smith’s relatives, but the judge would not allow it. Pretrial release officer Kirk Pressey said Brandon Smith’s family suggested that she stay at her apartment and Smith, 27, move out. Gregerson said he would not release Andino until Brandon Smith came into court and agreed to the condition on the record.Brandon Smith’s father sat in the courtroom’s public gallery at Tuesday’s hearings for Andino and Linda Smith but did not speak except to confirm to the judge that he was present.last_img read more

SJM the latest to introduce ecofriendly new energy bus service

first_img Load More RelatedPosts Chief Executive says current Macau gaming concessions won’t be extended beyond 2022 Sociedade de Jogos de Macau, S.A. (SJM) has become the latest Macau operator to introduce a new energy shuttle bus service.The buses will begin operations in May, with the number of new energy buses to be increased in phases. Analysts see long-term opportunity in undervalued Macau stock prices SJM and China Duty Free Group sign binding agreement for Grand Lisboa Palace store In its announcement, SJM said the introduction of the buses “demonstrates the support of SJM to the Secretariat for Transport and Public Works and the Transport Bureau of Macau SAR Government in achieving the target of gradually replacing the entire shuttle bus fleet of casino operators by new energy buses for the improvement of street-level air quality in Macau.”SJM will run its new energy shuttle bus service with electric buses and compressed natural gas (CNG) buses, some of which have provisions for standing passengers for extra capacity.The company said it will pay close attention to the operation of this new shuttle bus service and review its effects in close coordination with the Macau authorities. world-class green tourism city.There will be a total of seven SJM new energy buses in the first phase.last_img read more

Caesars steps up Japan IR campaign with Celine Dion concert in Tokyo

first_img Jan Jones Blackhurst to leave executive role, join Caesars Board of Directors RelatedPosts Breaking Barriers Load More More importantly, the Tokyo show was seen as a specific opportunity to highlight the company’s non-gaming proficiency directly to the Japanese market.“Caesars Entertainment is the global leader in creating world-class live entertainment experiences and we are delighted that we helped bring Celine Dion back to Japan for the first time in 12 years,” said Caesars President and CEO Mark Frissora.“Live Entertainment has been key to our success as the preeminent IR operator. With the IR legislation reaching its final stages, we hope this concert demonstrates our commitment to developing meaningful partnerships in Japan.”The concert was attended by a number of key Caesars executives including President of International Development Steve Tight, Executive Vice President of Government Relations & Corporate Responsibility Jan Jones Blackhurst, Senior Vice President & Managing Director of Korea and Japan William Shen as well as members of Caesars’ Japan Advisory Council.“Entertainment for the whole family is at the core of Caesars Entertainment and it was a delight to see such a wide range of people enjoying Celine’s concert,” Tight said. “Shows like this take place at Caesars Entertainment Integrated Resorts every day, so I hope this concert gave the audience a real taste of the type of entertainment you can expect at a Japanese Entertainment Resort.”In its announcement, Caesars reiterated its vision to build “a world-class integrated resort which would bring world-class entertainment to Japanese audiences while also showcasing Japanese culture and entertainment to visitors from all over the world.” Caesars Las Vegas hosts celebration of Japan’s Reiwa era Caesars Entertainment Corporation has stepped up its campaign to win a Japan integrated resort license with superstar singer Celine Dion launching a 22-city Asia-Pacific tour inside the Tokyo Dome on Wednesday night.The tour has been touted as the latest milestone in the 15-year history of collaboration between Caesars and Dion, who began her first residency at Caesars Palace in 2003 and recently launched a new residency titled “Celine.”last_img read more

CEOs paid 183 times more than average worker

first_imgChief executive officers (CEOs) currently earn around 183 times more than the average worker in the UK, according to research by The High Pay Centre.The research, which compared disclosed FTSE 100 executive pay recorded by organisations in their annual reports, also found that FTSE 100 CEO pay reached £4.964 million in 2014, compared to £4.923 million in 2013.The study also found:The top 10 highest-paid CEOs alone were paid over £156 million between them.Despite average CEO pay of nearly £5 million, only a quarter of FTSE 100 organisations are living wage accredited.The average vote from business shareholders against pay awards across the FTSE 100 was just 6.4%.Deborah Hargreaves, director of The High Pay Centre, said: “Pay packages of this size go far beyond what is sensible or necessary to reward and inspire top executives. It’s more likely that corporate governance structures in the UK are riddled with glaring weaknesses and conflicts of interest. “The coalition government introduced some welcome reforms in 2013 that have enabled us to get a better understanding of the executive pay racket. However it’s clear that these reforms didn’t do nearly enough to start building a pay culture where everybody is rewarded fairly and proportionally for the work that they do.”This follows the news that public employers in the US will have to disclose the difference in pay between the chief executive officer and the median compensation received by other employees from January 2017.Unequal pay will be one of the topics on the agenda at Employee Benefits Live 2015, taking place on 21-22 September at Olympia National, London. Duncan Brown, head of HR consultancy at the Institute for Employment Studies, will be delivering a keynote presentation on the gender pay gap reporting regulations and unequal pay audits.last_img read more

Consumer Electronics Association recognised for worklife balance support

first_imgThe US-based Consumer Electronics Association (CEA) has been recognised for its commitment to helping staff achieve a healthy work-life balance.For the seventh consecutive year, CEA received a Companies As Responsive Employers (Care) Award from the Northern Virginia Family Services.The organisation, which has 150 staff, offers a flexible working arrangement that allows staff to telecommute one day a week. It also has a summer hours programme so that employees can leave work at 1pm on Fridays during the summer months.To foster health and wellbeing, CEA employees have access to a free, 24/7 onsite gym, and can also take part in boot camps, strength training and yoga classes.The organisation also runs an adoption assistance programme, which includes help with adoption costs, benefits related to the adoption process and a reimbursement of $2,500 (approximately £1,650) per child for eligible staff.CEA employees can also take advantage of a mortgage assistance scheme, which comprises a $25,000 (£16,500) unsecured loan towards a deposit on a primary residence within a five mile radius of the CEA’s headquarters.Gary Shapiro, president and chief executive at CEA, said: “We strongly believe that providing our employees with programmes, policies and benefits that promote a healthy work-life balance not only ensures our association’s and workers’ success, but also has a positive influence on the consumer technology community as a whole.”last_img read more

Daley joins British Steel

first_imgJulian Daley has joined steel products organisation British Steel as reward and recognition manager.In this position, Daley is responsible for the day-to-day management of the organisation’s reward and recognition offering, including the delivery of the total reward framework in alignment with British Steel’s values and business strategy.Daley joins from Arla Food where he held the position of reward manager. His previous experience includes reward manager, compensation and benefits specialist, and HR specialist at Carlsberg UK.last_img

Poll 79 think shared parental leave should be paid the same as

first_imgEmployee Benefits poll: More than three-quarters (79%) of respondents think that shared parental leave should be paid at the same rate as enhanced maternity pay.A straw poll of www.employeebenefits.co.uk readers, which received 56 responses, also found that 14% of respondents do not believe that shared parental leave should be paid the same as enhanced maternity pay, while 7% do not know whether shared parental pay and enhanced maternity pay should be equalised.Earlier this month, The Employment Appeal Tribunal (EAT) ruled that a police constable at Leicestershire Police was subject to indirect sex discrimination, for only being able to take shared parental leave at the statutory rate of pay, whereas female constables have the option of taking enhanced maternity leave at full pay.In the case Hextall v Chief Constable Leicestershire Police, Hextall is a police constable with the Roads Armed Policing Team. His second child was born on 29 April 2015 and he took shared parental leave from 1 June to 6 September 2015 at a rate of £139.58 a week. Hextall argued that, had he been a female constable taking Leicestershire Police’s enhanced maternity leave benefit, he would have been entitled to receive his full salary for the duration.Leicestershire Police’s maternity leave and pay policy enables female staff, who are entitled to and are taking the statutory 52 weeks of ordinary maternity leave and additional maternity leave, to also receive an occupational maternity pay benefit. This allows eligible female officers who have the required amount of continuous service to receive 18 weeks of maternity leave on full pay. Although Hextall’s employment contract includes the right to enhanced maternity pay, he is unable to take it due to his gender.The Employment Tribunal (ET) dismissed Hextall’s claims of direct and indirect sex discrimination and for equal pay in August 2016. Hextall appealed the decision regarding indirect sex discrimination, bringing the case to the EAT in January 2018. The judgment was handed down on 1 May 2018.The employment judge allowed the appeal, analysing how the criteria for indirect sex discrimination is tested in order to demonstrate a comparative disadvantage. The disadvantage in this case was shared parental leave being paid at a lesser rate than maternity leave, not whether paying only the statutory rate of pay for shared parental leave disadvantaged men, as the ET thought. The case is to be remitted for rehearing to a differently constituted ET.Should more employers support employees with rental deposits and housing costs? Have your say in our latest poll…last_img read more

Miami officer hospitalized after colliding with car slamming into store

first_imgMIAMI (WSVN) – A Miami Police officer was taken to the hospital after he was involved in a crash, Saturday morning.According to investigators, the law enforcer’s cruiser collided with another car, then careened into the wall of a clothing store near West Flagler Street and 16th Avenue.The officer was taken to Jackson Memorial Hospital. There is no word on his condition or whether the other driver was hurt.The accident remains under investigation.Copyright 2019 Sunbeam Television Corp. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.last_img

Holocaust survivor visits students at Coconut Grove school

first_imgCOCONUT GROVE, FLA. (WSVN) – – The Jewish Student Association at Ransom Everglades School in Coconut Grove welcomed Holocaust survivor Alex Gross, Monday, to share his story of survival.Gross wrote a book about his heartbreaking journey through Auschwitz and four other concentration camps. He spoke about the importance of remembering the horrors of the Holocaust.“It’s very, very difficult to talk about it,” Gross said, “but those that forget are doomed for repetition, and I want to make sure it will never happen again.”Rabbi Sholom Dovber Lipskar introduced Gross. He also spoke at the event, describing his time in a displaced persons camp after being smuggled over the Soviet border as a baby.Copyright 2019 Sunbeam Television Corp. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.last_img read more

2 arrested and gun found after Miami Beach brawl

first_imgMIAMI BEACH, FLA. (WSVN) – Two men were arrested after fists flew and a gun was recovered in Miami Beach, Friday.The fight broke out either on a transit bus or just outside of it near Collins Avenue and 75th Street.Police said a handgun was found at the scene, but no shots were fired.There is no word on what sparked the fight.Copyright 2019 Sunbeam Television Corp. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.last_img

BSO Explorers don Easter Bunny suit to visit Joe DiMaggio patients

first_imgHOLLYWOOD, FLA. (WSVN) – The young patients at Joe DiMaggio Children’s Hospital got a special Easter Sunday surprise, thanks to the Broward Sheriff’s Office Explorers.Members of BSO’s Law Enforcement Explorers Program teamed up with the Easter Bunny Foundation to visit the children for the holiday.The teens in the program took turns wearing an Easter Bunny suit and handing out stuffed animals donated by the foundation.“Everything’s going good. We already have — we saw three children. It was nice,” said BSO Explorers volunteer Ray Batista. “It’s seeing their faces, you know, and their smiles. It’s very heartwarming, and for everybody, it’s something that’s special.”This holiday tradition between BSO’s community partners at the hospital and the foundation allows children who have health challenges to forget their troubles, at least for a day.Copyright 2019 Sunbeam Television Corp. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.last_img read more

Virtual Events Come Into Their Own

first_imgBetter Leads Through ExclusivityForbes.com hosted its second annual “iconference” in June on the InXpo platform, which included 16 sessions over two days. The major change from 2008 is the targeted attendance of financial advisors—a “higher-level and more difficult conference to accomplish”—says Forbes Media vice president and investments editor, Matt Schifrin. The goal of the iconference was to draw a high-level audience (retail investors are the typical attendees), without charging a fee. For these highly-targeted advisor leads, Forbes was able to price sponsorship packages between $7,500 to $37,500.Forbes sent invites to select financial advisors. They then received a coupon code to attend the virtual event for free while Forbes charged $75 for attendees who joined without a code. The incentive for busy advisors? Ten continuing education credits awarded through the Certified Financial Planners Board of Standards. In May, Nielsen’s Photo District News launched its first virtual tradeshow, powered by ON24, free for professional and advanced amateur photographers. The tradeshow consisted of two events held two weeks apart. The first day was designed for photography professionals; the second for a targeted “pro-sumers,” serious consumers interested in new technologies. This second event  featured “a major e-commerce component in which attendees were be able to buy equipment directly within the virtual exhibit booths,” says Biener.While Biener tends to “shy away from [virtual event] bells and whistles,” PDN’s first foray into the photo marketplace had “enhancements and incorporated high-definition graphics and robust video” to appeal to more visual attendees as opposed to its typical b-to-b sector, content-focused attendees. The virtual event, launched strategically around Father’s Day (when the bulk of large photography purchases are made) attracted more than 18,500 registrants, with a follow-up series planned for later in 2009. Metrics That Woo AdvertisersWatt Publishing, a b-to-b publisher specializing in the agri-business market, ran its first virtual event in April with the InXpo platform. Besides using its Twitter integration, Jeff Miller, Watt’s director of e-strategy sales and marketing, says the company focused on learning how to use the metrics InXpo offers. “What we felt was helpful was not only looking at who was visiting the booths but the ability to create profiles based on the visitor’s actions in the environment itself,” says Miller. “At its core, this is a lead generation device.”While virtual events are developing stronger marketing plans and incentives for sponsors and exhibitors, Summit Business Media’s Futures, targeting futures, options and derivative traders, is considering upping the cost of entry for its i-Trade shows. Exhibitor booths are priced around $4,500.“We try and base this price on the cost per lead, which is tough to determine because we don’t have an exact number,” says Futures publisher and editorial director Ginger Szala. Currently, its virtual event silver sponsorships run $10,000 per show, with a $12,500 gold sponsorship offering sponsors the option of a separate speaking time that won’t conflict with the tradeshow’s pre-scheduled speakers.‘Conferences Will Never Be Replaced’A number of publishers have opted to forgo their live events this year due to cost restrictions and as a response to across-the-board cuts in travel budgets. However, Haymarket Media, which uses Unisfair’s platform, has decided to integrate both virtual and physical events for its SC Congress (a spin off of IT security title SC Magazine). Exhibitors at physical events will be able to buy a booth inside a year-round virtual environment for an additional fee, according to director of business development Tony Keefe. “We are trying to underpin our physical events by offering a guarantee to give sponsors and exhibitors more confidence,” he adds. Exhibitors are guaranteed at least one virtual event per month; on the low end, those who only buy a booth in the virtual environment are guaranteed 100 leads, according to Keefe. E-conference sponsors, which have their distinct speaking sessions in which they can address the audience, are guaranteed 500 leads, with no extra charge for more leads than that.Nielsen Business Media has grown revenue and online event execution by 50 percent every year over the past three years, says Biener. “Of all of the features marketers are looking for, there is nothing else that answers the questions in legacy media better than virtual events.” However, “We aren’t producing these in place of actual events, but as complementary resources. Physical conferences will never be replaced.” SIDEBAR #1 Virtual Vendors: What’s on the HorizonAs virtual events continue to boom, vendors are trying to keep up with technology extras while still offering affordable packages. Here, some of the latest platform innovations and what’s to come this year from some of the biggest vendors.InXpoPublishing Clients: Forbes Media, TechTarget, Ziff Davis Enterprises, Summit Business MediaPrice Range: $25,000-$35,000, but this price tag can range up into the six figures for more extensive branding, environment customizations, booths and Webcasts.What’s New: InXpo was the first to fully integrate with Twitter, allowing for full information integration into back-end reporting. The platform is enterprise-ready, so it can easily plug-and-play into any third-party technology. UnisfairPublishing Clients: Penton Media, Haymarket Media, The EconomistPrice Range: $30,000-$50,000 per event.What’s New: Unisfair has separated the user interface from the event management functionality, allowing customers to control the entire look and feel of the virtual experience. It also offers lead ranking and qualification analytics, which allow customers to rank leads based on a comprehensive data model populated during the event.ON24Publishing Clients: Penton Media, United Business Media, Nielsen Business Media, McGraw-Hill, Crain Communications, Reed Business InformationPrice Range: Hosting will cost $20,000-$50,000 on average.What’s New: ON24 offers enhanced interactivity and increased engagement with advanced 3-D technologies. They also have new applications which include e-commerce capabilities, mobile and virtual learning centers. There’s no doubt that virtual events have their fair share of naysayers. Access Intelligence CEO Don Pazour once compared them to virtual sex.But as the market begins to stabilize in what is now the new norm, no one is laughing as virtual events become go-to resources for publishers in every market. Vendors have ramped up social media offerings to meet clients’ needs—InXpo, for example, was the first to fully integrate Twitter—while magazine publishers tweak show offerings to attract hyper-targeted attendee leads. “A big area of improvement that I’ve seen on virtual platforms is the virtual lounge area,” says Eric Biener, vice president of business development for Nielsen Business Media. “It allows the audience to communicate. I don’t consider these types of events ‘virtual tradeshows,’ but actually white label b-to-b social networks.” No longer are virtual trade shows a place to log on and zone out; they are valuable lead generation tools and virtual playgrounds for attendees to interact. center_img SIDEBAR #2Archive EtiquetteAs a value-add for sponsors and exhibitors, it’s become common practice to keep sponsor logos and exhibit booths alive on publisher sites. How long an event is archived and how a publisher markets the event after it is archived depends on the publisher and advertiser expectations. Here, three publishers weigh in the etiquette behind maintaining and promoting archived events.“InXpo suggested that we keep our conferences on demand for two months after the live event. We not only do this, but we also have an e-mail account set up specifically for attendee questions. Even though our iconference is on demand, we continue to advertise the event. Also, we take content from the iconference and excerpt it, so, for example, I can spin off short videos for Forbes.com.” -Matt Schifrin, Forbes Media“All of our digital events are archived for three to six months. We have a full production staff (two producers, two editors, three sales) and don’t treat our virtual events like a subsidiary. Our archive is exactly the same as it is live; the exhibitor booths are up but instead of being instant messaging-based, they are e-mail based. Our exhibitors can refresh their content themselves, or with our coaching and help. Our team does a majority of the heavy lifting on refreshing this content since exhibitors are not only paying for the delivery, but for our customer service team.”-Eric Biener, Nielsen Business Media“We send a weekly e-mail that informs attendees about updates to exhibitor information. We suggest exhibitors and sponsors put new information in their booths (and keep logos intact) throughout the three-month period that the event is on demand. This way, we can market it for them.-Ginger Szala, Summit Business Medialast_img read more